In addition to creating products in Infusionsoft, BC2IS also creates corresponding Infusionsoft Tags for those products. These tags are applied to the Contact in Infusionsoft.
This features makes identifying customers who have purchased products easy, but also enables you to create tag-applied goals in Campaign Builder. By creating tag-applied goals, you can add the Contact to a Campaign as soon as they purchase a specific product or set of products!
Tag-applied goal-driven Campaigns can be used to:
It’s no doubt that this feature can help you to keep the conversation going with your customers to encourage additional purchases!